Disney Super Bowl Ad is Full of Lies
While most Hollywood studios were releasing trailers for their big 2025 movie releases during yesterday’s Super Bowl, Disney decided to promote… itself. Don’t get me wrong; there were trailers for the first Marvel movie of the summer season, Thunderbolts*, and their latest unnecessary live-action remake of an animated film, Lilo & Stitch. But Disney bizarrely took the opportunity to spend the exorbitant fee for a Super Bowl commercial ($8 million!) to tell the folks watching at home how great they are and what a desolate wasteland the entertainment world would be without them. On the face of it, this is obnoxious; everyone knows what Disney is, and nobody needs to be told what to think of them or be reminded that they can waste $8 million to kiss their own ass. But the worst part is that they straight-up lied about their contributions to cinema and culture, and that’s what’s really making people mad. You can watch the most self-congratulatory thirty-second ad since election season here:
I don’t seem to remember when Disney invented Star Wars. I’m pretty sure C-3PO and R2-D2, the characters Disney shows disappearing, first hit screens in 1977 when they were created by Lucasfilm, and George Lucas in particular, and distributed through 20th Century Fox, which was about forty years away from being bought by Disney. And while Disney did technically distribute The Avengers, which is also shown in that ad, the film was made when Paramount was distributing Marvel films, so Disney had nothing to do with the production of that movie. Moreover, Marvel Studios didn’t come under Disney Studios till 2015. In other words, the Avengers would have assembled without them, contrary to what the ad suggests. (And that’s not getting into the fact that those characters were created long before Disney had anything to do with Marvel; the most recent of the six was Hawkeye, who debuted in September 1964, five months after Black Widow.) And The Simpsons came to Disney via their acquisition of 20th Century Fox, so Bart Simpson would have been making prank phone calls to Moe’s Tavern with or without the Mouse House. The arrogance of this company is jaw-dropping; they have the brass ones to tell people they invented Star Wars, Marvel, and The Simpsons when everyone knows they didn’t… AS THEY’RE TRYING TO REHABILITATE THEIR IMAGE!
And that’s exactly what this is: they know people are moving away from Disney in droves, that Disney+ has been rejected, that their movies are bombing (they had some big hits last year, but 2025 ain’t looking too good) and that their name has gone from the premier brand in family entertainment to something that wants to shove divisive politics and sexuality into children’s faces without their parents knowing. So, they’re showing off all the brands they control, basically telling people, “Yes, we’re degenerate scum who want to indoctrinate your children, but don’t you like Star Wars? It’d be a shame if you never got to watch The Simpsons again.” Moreover, they’re using all the stuff that came before they got their franchise-destroying mits on these properties. They didn’t show Rey, Finn, and Kylo Ren disappearing; they showed C-3PO and R2-D2 from Return of the Jedi. And the Avengers were the original six (in terms of the MCU) that everyone loves, not Star-Spangled Falcon, Captain Marvel, Shang-Chi, and Ironheart. The “Seymour Butz” prank call from The Simpsons was from season 2 in the show’s heyday, not the embarrassing shadow of itself it’s become over the past decade. (It’d have been really funny if they showed Apu, who was retired for stupid woke reasons under Disney’s watch.) This trailer is, perhaps inadvertently, as much an admission by Disney that these franchises have dropped in quality under their stewardship as a pat on their own back.
But there is one good thing to come out of this infuriating ad: the YouTube comments. Scroll through them if you want a good laugh. To give you an indication of what to expect, the Disney Super Bowl ad has 4,302,575 views as of this writing, and 1,800 likes. Thank God the bad guys are this stupid.
Let us know what you thought of the Disney Super Bowl ad in the comments!
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