The Underperformance of LFL under KK

I did a little info gathering around the internet and was responding to someone on a FB posting on the Star Wars page that was calling for the “receipts” in my assertion that LFL under KK has grossly underperformed.  I wrote it up and posted it.  Then it was deleted by Star Wars.  I reposted several times and it was removed each time.
Here it is…
This is a brief report of the overall financials of LFL under the reign of Kathleen Kennedy.
Here is a link to a report of the box office of the SW movies.
https://observer.com/2020/08/star-wars-gross-profit-earnings-disney-box-office/

Here is a breakdown of net profits:
TFA: $923M
Rogue One: $320M
TLJ: $428M (Less than half of TFA)
Solo: -$200M (A Star Wars Movie that LOST money)
RoS: $300M (Projected to outperform Endgame, nowhere close)
Total: $1.771B

The numbers for Solo and RoS are still not accurate, because of the massive reshoots and VFX being redone. Solo had to be about 80% rewritten and reshot. RoS had massive reshoots and additional VFX done up until a few weeks before release.
Adding the cost of marketing (separate from production budget) at about $35M per movie is another deduction of $175M.
$1.771B-$175M= $1.596B

Now we look at the merchandise sales.
https://entertainmentstrategyguy.com/2020/05/04/the-2019-star-wars-business-report-toys/?fbclid=IwAR2bq2jRf4lyAKd4k9r3ZY1oF58vNXMySokwwlrFvfP5ge4lofNnekFUDXI 

According to those numbers, Disney’s net profit in merch sales are about $300M.
$1.596B+$300M= $1.896B

Then subtract the $2B that Disney sunk into their parks with the Kathleen Kennedy-inspired “Galaxy’s Edge”. Not as successful as it would have been had they stuck to the original plan of basing it in the OT and PT.

That brings us to a total of -$104M overall.

Add to this that Disney paid Lucas over $4.5B (some reports are as high as $5-6B when taking into account stock options) and we have an overall LOSS by Disney of $4.604 BILLION after owning the property for more than 8 years.

If that is not underperforming, I do not know what is.
Stockholders need to wake up and demand a change be made.   Execs have been fired for much less in terms of incompetence.

#CancelDisneyPlus
#FireKathleenKennedy

Embrace the Dark Side, and you will find me there…Waiting.
SithScorp

• This topic was modified 3 years, 8 months ago by SithScorp. Reason: Adding a signature